As a business owner, you probably think about customer service, profitability, and efficiency as some of your top priorities. It’s not that employee satisfaction isn’t important to you. However, if your business isn’t running well, you won’t be able to keep your staff in the first place. On the other hand, retaining quality employees is critical to your success as well. Fortunately, there are a few things you can do that benefit both your workers and your company.
Tools That Help Them and the Company
Some companies may be lax in the equipment, software, or other tools that they provide to employees. Perhaps there’s a piece of machinery that isn’t as safe as it should be, but the company’s taking its chances rather than pay for the cost of replacement. Maybe there’s outdated software in place. Nevertheless the business is hesitant to shell out for not only a newer system, but the necessary training. The problem with these types of decisions is that they sacrifice long-term solutions for what appear to be short-term gains. In fact, as a business owner or company, you should look for solutions that improve things for both your staff and your company.
For example, for fleet managers, this might be fleet management software or telematics. In addition to reducing fuel usage this provides managers with real-time visibility, it also can increase driver satisfaction. Overall, a fleet management system like this can make up for purchasing costs by improving efficiency and spending. When you know that your employees are struggling with an aspect of job performance, whether within a fleet, operations or elsewhere, provide them with the necessary tools.
Encourage Feedback and Communication
Employees who feel that their ideas and feedback are heard and considered are happier employees. But, remember there’s more to the value of open communication than this. Aiming to flatten out hierarchies when it comes to sharing ideas means that you’re likely to get useful information from your workers. Sometimes, this comes in the form of perspective that you might not have considered as you’re trying to decide.
This could help when, as described above, there’s something your staff needs from you in order to become mentally healthy professionals or to improve their performance. Other times, it means discovering a better way of doing things you might not have seen at all. Just make sure that you credit employees for their ideas. Consider offering incentives for feedback in some cases, such as a leaderboard or a small reward.
Developing Talented Workers
There is a time when stress becomes burnout and in some cases that can be due to mismanaged talents. Identifying talented employees and helping them develop is a win/win situation for your business and for your staff. Quality employees will stay when they know that there’s a future for them at the company. While for businesses this has the added advantage of working with known quantities who understand the culture, in addition to different aspects of the business. Advancement opportunities value employees, and mean you are using internal talent to progress the business.
This guest blog was written by Drew Allen of Conceptualized Marketing. Drew is a financial enthusiast, seasoned blogger, music and sports fanatic. He enjoys spending time outdoors with his wife and daughter fishing and boating. He is dedicated to his 15+ year career in the banking, mortgage, and personal finance industry.